Thursday, 25 March 2010

CastExpo '10 - An amazing exhibition


Our Thanks...

We have had an incredibly busy show. With so many people taking the trouble to stop at our booth and talk about software, systems and the Cast Metal industry in general. The world gets smaller and smaller. People from all over the world coming to Florida to the Castexpo '10...they come because the standard of exhibition and the quality of visitors are high.
......Alfred and I.


We thought this would be a good show, but nothing prepared us for the immence interest we had. We talked non stop through the entire 3 1/2 days of the show. Three men all losing their voices...I really enjoy these shows, being with people who are experts, exchanging ideas and knowledge.

We are a big family and all passionate about it.
Metal Matters!

I think the AFS do an excellent job. There is real heart in the organization and it shows. The industry needs their commitment.

Also, my thanks to Alfred T. Spada Editor to Modern Casting for drawing the winning card for a prize draw we offered at the show...and well done to Monarch Industries - Blair Dierckens, our winner.
Modern Casting produce consistenly good quality editorial, every effort made is a step closer to excellence.

We are all responsible for our effort.

Have a great year...

Chris Collins

Wednesday, 17 March 2010

Great Companies....

This is turning out to be a very good start to '10.

There is a tremendous amount of activity in the cast metal industry. Buyouts and equity group purchases. Not just one or two...but half a dozen we are involved directly with. Some of our customers who (we know run efficient tightly managed companies) have been approached or have been bought out.

I say this so often but when a 'Good Specfic Production Control ERP System' is recognized as a necessity, installed and run as it should be...the sky is the limit. It is such a powerful tool and it is without a doubt a critical factor in the growth and success of at least all of our customers.

We have not lost a single customer in this recession...or the last for that matter! That says it all. This has been a massive financial crisis. I feel so proud to know that our system - synchro32 is so powerful as to have earned such an accolade.

I have given some thought to the idea of 'Respect'

I was talking to a customer a few days ago and he said...
'You at Synchro have a great system and are well respected for your commitment to the industry'
These are precious words indeed...I have mused over what we as a company hold up as the moral fiber which makes us such a great company. Respect is earned...

A strong moral character, consistency in everything we do and undertake, customer is king, all suppliers are paid quickly, profit is a necessity and so is the distribution of it. Financial support for various Cast Metal bodies. Donations. Care and respect for the Synchro team. ...trust from our customers knowing we will NEVER let then down. Making sure we survive and grow...

There are many factors some small and some big... what I do know is we choose to own and work a globally recognized brand; we ulimately percieve us as having a moral responsibility to provide to the cast metal industry, a system which is the very best in the market place but a wholesome 'touchy feely' company that truly cares about the industry and the good men and women who work within it.

Money does not buy respect or trust. I like that...because it buys almost everything else.

I know we can request anyone of our customers to provide a reference...how many companies do you know can say the same and be sure of a positive response. But, then I know how hard our team work at making sure each user is satisfied. Our internal systems are designed around making this happen.
The Customer is at the core of everything we do...it is not complicated; I see so much poor service, so many companies who work to make their own lives easier...the customer and their requirements are at the tail end...

I am not suggesting that all companies give poor service. But, there is a great deal of improvement needed and room to do better.

Chris Collins -
Eager as ever to create the greatest of companies...with the highest standards attainable.